Dr. Prashanth Southekal is a Consultant, Author, and Professor. He has consulted for over 80 organizations, including P&G, GE, Shell, Apple, FedEx, and SAP. Dr. Southekal is the author of two books — “Data for Business Performance” and “Analytics Best Practices” — and writes regularly on data, analytics, and machine learning in Forbes and CFO.University. His second book, ANALYTICS BEST PRACTICES was ranked a #1 analytics books of all time in May 2022 by BookAuthority. He serves on the Editorial Board of MIT CDOIQ Symposium, is an Advisory board member at BGV (Benhamou Global Ventures), a Silicon Valley-based (Menlo Park) venture capital firm, and is a Data and Analytics Advisor at Evalueserve (CH), Grihasoft (IN), uArrow (SG), Astral Insights (US), and Miles Education (IN). Apart from his consulting and advisory pursuits, he has trained over 3,000 professionals worldwide in Data and Analytics. Dr. Southekal is also an Adjunct Professor of Data and Analytics at IE Business School (Madrid, Spain) and CDO Magazine included him in the top 75 global academic data leaders of 2022. He holds a Ph.D. from ESC Lille (FR) and an MBA from Kellogg School of Management (US). He lives in Calgary, Canada with his wife, two children, and a high-energy Goldendoodle dog. Outside work, he loves juggling and cricket.